GETTING THE BASICS RIGHT: MAKING A CHOICE

You are right, that extra slice of chocolate cake or pizza is not going to kill you. However, will it help you reach your goal?

The answer to this question, of course, depends on your goal. If your aim is to achieve the pinnacle of your athletic potential, you may consider skipping that extra slice.

Becoming the athlete you want to be takes a lot more than practicing your passing technique or hitting every rep in the gym. Your development depends upon every choice you make, both on and off the field.

mattdawson

"YOU WOULDN'T PUT DIESEL IN A FERRARI!"

This commonly used analogy unfortunately doesn’t even cover half of the story. Highly tuned athletes are much more complex than any machine and food is much more than just fuel. Food is information for your body and facilitates communication between cells in a long chain of chemical reactions.

YOUR BODY IS A HIGHLY COMPLEX ORGANISM...

NOT A COMBUSTION ENGINE